The Sustainable Brands conference concluded earlier this month in San Diego with many exciting ideas exchanged aimed at advancing the global sustainability movement.
The Sustainable Brands conference kicks off today by bringing together an international community of eco-thought leaders devoted to learning and action focused on understanding and leveraging the role of brands in shaping a flourishing future.
Jacquie Ottman is the nation's foremost expert on green marketing and eco-innovation. As a consultant with 25 years of experience, she's developed sustainable green marketing strategies for the likes of Toyota, Nike, J&J and IBM. Now she's taking the Green Movement one step further. With WeHateToWaste.com, Ottman's firm aggregates a global community of “Waste-Watchers” to cultivate what she's calling The No-Waste Lifestyle. She sat down with Conscious Connection to share the story of her career, how We Hate To Waste.com began and her vision for the community’s future.
Who says you have to sacrifice design or style to save the planet? WOOED is a company that builds new and innovative wood products that are designed by nature -- born from their team's love for life, travel, outdoor pursuits and the environment.
As social entrepreneurs, our task is to create a new economy that benefits people, profit and planet and is measured by gross domestic happiness. Awaken the social entrepreneur within you.