Conscious Connection Founder Anthony Chiaravallo recently caught up with Jacquie Ottman, America’s leading expert on green marketing, and a consultant with 25 years’ experience advising some of the nation’s best known brands on sustainability and eco-innovation, and author of award-winning book, The New Rules of Green Marketing.
Starting an eco-business is something many of us long to do, although only a select few actually have the courage and grit forward with an idea. Enter Newf Surfboard Net -- an innovative new company inspired by giving back to the planet we all love to live and play on.
A cultural creative's work space is where all the magic happens. It's where new business ideas and creative concepts can take shape and evolve into something amazing. As such, it's vitally important this space be conducive to the creative process, while also serving as a highly functional and productive work station. Your creative home work space is also only as good as the light which illuminates it.
Funky Chunks Soap Co. is the happiest soap on the planet. Their handmade organic soaps are all the rage with a new generation of eco-hipsters living the island lifestyle here at the Jersey Shore and beyond. We had a chance to try out some of their most popular soaps such as Jersey Devil, Dirty Boy and Surf Wax.
Jacquie Ottman is the nation's foremost expert on green marketing and eco-innovation. As a consultant with 25 years of experience, she's developed sustainable green marketing strategies for the likes of Toyota, Nike, J&J and IBM. Now she's taking the Green Movement one step further. With WeHateToWaste.com, Ottman's firm aggregates a global community of “Waste-Watchers” to cultivate what she's calling The No-Waste Lifestyle. She sat down with Conscious Connection to share the story of her career, how We Hate To Waste.com began and her vision for the community’s future.
Surfing is the ultimate lifestyle sport for nature lovers. There's nothing quite like the experience of an epic surf session with close friends in the pristine beauty of the ocean. Is it any wonder that many surfers become eco-entrepreneurs committed to preserving our environment?
We can get the most out of time as well as space by using methods that lengthen the growing season. Successive planting will keep the garden productive throughout most of the year. Building a simple and portable greenhouse can add three months of food harvesting to the year. Various cooling strategies in hot weather and warming strategies in cold weather can also extend the harvest.
California Artisans Give New Life to Wood, Leather and Metal. Dock Artisan is the kind of company that understands the value of hand-crafted products which support a sustainable future. They create iPhone chargers and accessories made from sustainably harvested wood which they gather from nearby California forests and beaches.
Mari Smith is hailed as the premier Facebook marketing expert and one of the most influential and knowledgeable new media thought leaders in the world. A passionate believer in the power of social business, Mari is a top online marketing expert with her innovative strategies that accelerate profits through the use of social media.